Logo & Branding News: More4

More4 is a UK digital television channel owned by Channel Four that reruns documentaries, drama and lifestyle programmes of its parent channel as well as broadcasting a number of original pieces. Yesterday it was announced that from January 2012 More4 will have a new identity developed by London based digital design agency ManvsMachine, dropping the single colour and organically animated four, in favour of a new, geometric and colourful logo-mark.